U.S. Mint Marketing to Asian Americans - AsianWeek
Aug 17
SAN FRANCISCO - “For too long the U.S. Mint has catered to white middle-aged men,” said United States Mint Director Ed Moy during his Aug. 6 visit to the U.S. Mint here. “The U.S. Mint serves all Americans, and we want to make it accessible for everyone, including all ethnicities and women.”
To do that, Moy, the first Chinese American director, and his staff plan to market products to each respective group, with the focus first on Asian Americans.
Read article: U.S. Mint Marketing to Asian Americans - AsianWeek
Filed in: Gold Coins, U.S. Coins, United States Mint
Article Tags: American Buffalo Gold Coins, American Eagle Gold Coins, Gold Coins, United States Mint.
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